Bella Bread

Custom lettering, branding and packaging for Bella Bread, a gluten-free, vegan sourdough brand sold at markets and grocers across the Midwest.
'Bella Bread' wordmark logo with a bread loaf icon on a brown background
'Bella Bread' wordmark logo with a bread loaf icon on a brown background

Bella Bread Gluten-Free Branding & Packaging

Project Overview

Bella Bread is a gluten free, vegan, and woman-owned sourdough company that focuses on simple, whole food ingredients. When I first met with Bella, we talked about how she wanted her brand to be playful, unexpected, and reflect the quality of her breads. When designing this custom lettering for her brand mark, the goal was to make it to feel doughy and delicious. This brand language and packaging has so much movement, and when compared to other bread on the store shelves, it immediately stands out in the best way.

The result?
  • Immediate brand recognition
  • Consistency across all marketing platforms
  • Elevating dining experiences for stores across the midwest

@bellabread.co | www.bellabread.co

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The work

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