Tasty Good Toffee
Packaging redesign and rebrand for Tasty Good Toffee, with a dozen new toffee bags, a Midwest Living feature and faster retail restocks.


Tasty Good Toffee Packaging Design & Rebrand
Project Overview
Tasty Good Toffee got a facelift through modern and playful branding, illustrations, and colors. By enhancing the logo and brand language, we were able to translate a recognizable look that would be familiar to their loyal customers, while also standing out against their competitors on the shelf. Featuring over a dozen new toffee bags to highlight all their delicious recipes, this project brought new energy to a family recipe.
The result?
- Magazine features
- Higher sales and quicker restocks
- Faster restocks at big name retailers
@tastygoodtoffee | www.tastygoodtoffee.com


















